New Zealand is used to being left off the map.
Enough world maps forget it that there is a subreddit, r/MapsWithoutNZ, collecting them — IKEA withdrew one in 2019. In 2018 the prime minister and the comedian Rhys Darby starred in a tourism ad about it, #getNZonthemap. The joke undersells the place: New Zealand is bigger than the United Kingdom, with about a thirteenth of the people. Budget the drives accordingly.


